Grab Propsects Attention – Grab The Prospects Attention In 60 Seconds-lformat

Business As a sales professional or business owner, you’re always selling yourself or your product. Whether you’re attending a networking event or trade show, you only have a few seconds to introduce yourself and grab the prospect’s attention. Do you remember how you introduced yourself to a prospect at the last networking event you attended? The prospect probably asked you, What do you do? You probably said something like this: * I am a graphic designer and I design marketing materials. * I am an account executive and I sell advertising space in magazines. Now, these are typical responses that describe what you do. There’s nothing unique about these statements that sets you apart from the .petition. If you want your prospects to sit up and listen, create a message that grabs their attention in the first 60 seconds. Creating a .pelling sales message that addresses your prospects’ needs is both an opportunity to promote your services and a way to separate yourself from the rest. It will make the prospect want to know more about you. Your selling statement must be vivid, specific, and easy to remember. Your main objective for your sales message is to get the prospect to say, Wow, you’re exactly what I need! Can I have your card? Better still, it will make them say, I want to work with you! When can we talk? As you create your .pelling sales message, consider two strong motivators that drive people to buy or take action. The motivators are Pain and Gain. The first motivator is Pain. Pain is another way of avoiding or fixing a problem, concern, or predicament. When creating your .pelling sales message, focus first on the pain you can alleviate because it appeals to the stronger of the two motivators. EXAMPLES: I work with business owners who find it challenging to design their marketing materials. I sell ad space to people who want to sell their product, but are afraid of putting their advertising dollars in the wrong publication. The use of verbs such as challenged, frustrated, concerned, worried, stopped, and afraid in the sales message addresses the prospect’s pain. The prospect wants to be relieved of pain as quickly as possible. The second motivator is Gain. People are motivated to buy or take action in order to improve a situation. Saving money, making money, saving time, be.ing more efficient, improving service are just a few examples. EXAMPLES: I help business owners create marketing materials that stand out in the marketplace, attracting new clients with ease. I help people make advertising decisions that save them money and bring them many sales. Expressing in positive words the ways you help people and the results they gain from working with you will motivate potential clients to find out more about your service. ASSIGNMENT: Using the motivators Pain and Gain, create a powerful and .pelling sales message. Practice saying it until you have memorized it. Then start saying it at your next networking event or trade show. Keep in mind, your sales message will change over time and will need to be tailored slightly to your audience. (c) All Rights Reserved. About the Author: By: Michel Jordan – Author is a reputed insurance agent and has been helping lots of musicians to find the right insurance plan. He also works with the clients from different segments and countries in the music industry. By: Boothlillian – Entrepreneur and philanthropist Caesar Dinucci is one of three recipients selected for the 2016 Advancing One .munity Award in Anchorage. By: Punyam Management – FAMI QS Certification enables operator to implement the objectives of the Feed Hygiene Regulation, and to provide measures to demonstrate that other feed safety regulatory requirements are met. By: PRP – Sunshine Capital, Inc. 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You can avail of a Club House, Meditation Center, Sports Facility, Kids Play Area, Swimming Pool, Gym, Landscape Garden/Park, Open Space, Power Backup, 24 Hour Water Supply, Car Parking, Day … By: akansha tyagi – Enjoy your family get-together, relaxed-evenings and much-more every other day. At prestige Sunrise Park all apartments have advanced and first-class fittings and vitrified tiles for living-room and master-bedroom. In totaling electrical points for T. V, air-c … By: akansha tyagi – Life at Sunrise Park is the best way to balance personal and professional life. Add sunshine to your life and see how you add hours to each day by getting closer to everything that makes for a .plete and prosperous life Experience life in a new light. .e h … 相关的主题文章:

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